Twelve items. Check each as you complete it. When you finish, your profile is meaningfully more discoverable.
Every item has a specific fix. Not "add keywords." Specific. Like "your headline must include at least 2 alternate titles you would take."
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Yes, partly, or no. Partly is where most real profiles sit, and a tick box forces you to lie in one direction or the other. When you are done the tool names the single weakest section, because a list of thirteen fixes is a list nobody works through.